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Customer Development Manager

Company: Coke Florida Careers
Location: Sarasota
Posted on: May 3, 2021

Job Description:

Coca-Cola Beverages Florida, LLC (Coke Florida) is a family-owned independent Coca-Cola bottler that is the third largest privately-held and the sixth largest independent Coca-Cola bottler in the United States. Coke Florida's exclusive territory covers over 18 million consumers across 47 Florida counties, and includes the major metropolitan markets of Jacksonville, Miami, Orlando and Tampa. Coke Florida sells, markets, manufactures and distributes over 600 products of The Coca-Cola Company and other partner companies including Monster Beverage Corporation and BODYARMOR. In 2017, Coke Florida generated over $1.2 billion in revenue and the company currently has approximately 4,800 employees.

As one of the first US greenfield independent Coca-Cola bottlers in nearly sixty years, Coke Florida is at an exciting stage in its transformational journey to become a leading-edge beverage company, the best bottler in the Coca-Cola System, and one of the best companies to work for in Florida.

The Customer Development Manager "CDM" is a compression-selling role that reports into the Customer Account Manager. The main objective is to penetrate the customer at different levels within their organization build relationships and grow our mutual businesses through the sell in of additional displays and marketing programs. In addition, a successful Customer Development Manager would leverage a two-prong approach not only penetrating the customer but also engaging the field team and building capabilities to support our field team in becoming a world class selling organization. This territory will cover Ft. Myers to Spring Hill.

Role Responsibilities

  • Meet with customer in accordance with detailed matrix timelines
  • Have the ability to create both front line and Executive level presentations inclusive but not limited to performance, category insights, marketing programs etc.
  • Ability to communicate with C-Suite level executives
  • Track and recap all customer calls in pre-established format
  • Collaborate with internal Business Partners (PGM, Marketing, Finance) to support the development of programming that will accelerate incremental business and exceed program objectives; where applicable
  • Conduct post promotional analysis measuring the success levels of for your designated customer area and provide feedback to leader on market trends
  • Sell-in and implement local, regional and national marketing programs
  • Work with Category Management to gain key market and customer insights
  • Build front line engagement with your customer.
  • Aid in look of success creation for your customer and measure market place execution
  • Build customer and selling capabilities within field organization


Role Requirements

  • Bachelor's degree preferred
  • 3-5 years in consumer goods industry
  • Experience working with Nielsen and other syndicated data
  • Change agent who thrives in a fast pace, ever changing environment
  • Direct Store Delivery (DSD) and/or beverage category experience preferred
  • Strong communication skills (Listening, Speaking, Writing, Inquiring)
  • Attention to detail
  • Strong collaboration skills
  • Analytical thinking (Strategic Thinking Systematically, Problem Solving)
  • Consumer Goods and Beverage Industry knowledge
  • Customer focused
  • Experience influencing effective negotiation and selling with retailer


Coca-Cola Beverages Florida is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.

Other details
  • Job Family Commercial Leadership
  • Job Function Customer Management
  • Pay Type Salary

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Keywords: Coke Florida Careers, Sarasota , Customer Development Manager, Other , Sarasota, Florida

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